One of the most powerful thought leadership posts you can create is one where you powerfully share your vision for the future and how you want to contribute to the world. This template walks you through some key elements aimed at highlighting why a problem matters, how you plan to solve it and what
Running a challenge inspires people to take action, but did you know that running a personal challenge where it's just you posting every day about #thingyouaredoing can be just as inspirational and engaging as a full-blown, organised community challenge? Sometimes simple is best. I discovered this
The "My Journey" post is a great way to nurture your audience and build rapport with your readers and customers. This post type is designed to share your past experiences with the reader to give them insight into what it's like to be you or what it's like to be in your profession. For example, an
Profile posts can feature people, products, services and more. This template is geared towards profiling an interesting person. An interesting person could be a homeless person on the streets of New York or an inspirational hero. Your job is to share their story and intrigue the reader. The tone for
Soap operas keep us hooked by ending each episode on a cliffhanger. Did you know you can create the same edge-of-your-seat anticipation in your social media posts by breaking a story into three parts- the trigger, the story and the resolution? You can use "Soap Opera Sequences" to launch new
Sometimes it really works to keep your bio light and add humour. For instance, if you're being featured in a magazine or a consumer publication, an amusing bio can be really engaging for readers. Shorter versions can be great for speaking gigs at conferences, and charity events. The following
A day in the life story is a glimpse behind the scenes of your world, your career, your day. Your reader gets to be a fly on the wall of your life and, as a bonus, they get to see themselves through your eyes. You see, a day in the life story is more about allowing the reader to identify with you.