Soap operas keep us hooked by ending each episode on a cliffhanger. Did you know you can create the same edge-of-your-seat anticipation in your social media posts by breaking a story into three parts- the trigger, the story and the resolution? You can use "Soap Opera Sequences" to launch new
"Behind the scenes" posts tap into followers' curiosity. People love to see who is behind the business and what goes into planning launches, events and more. Use the prompt below to get started on your "behind the scenes" post. Do you want to be funny, inspirational, wise or authoritative? What
Sometimes it really works to keep your bio light and add humour. For instance, if you're being featured in a magazine or a consumer publication, an amusing bio can be really engaging for readers. Shorter versions can be great for speaking gigs at conferences, and charity events. The following
When you create brand stories, the goal is to create a connection with your reader. To do that, it helps to be clear on what emotional tone you're conveying in your post. Below is a list of different ways to connect with your reader. How do you want them to feel after they've read your post?
An event roundup is an opportunity to make an impression beyond an event. The purpose of this post type is to get maximum mileage out of your participation, provide value to your organisation (if they sent you) and provide value to others who either attended the event with you or wanted to. The
Make an impression on LinkedIn. Your bio gives recruiters and colleagues a snapshot of who you are and what you're out to achieve. This bio template is designed to showcase your unique strengths.
A day in the life story is a glimpse behind the scenes of your world, your career, your day. Your reader gets to be a fly on the wall of your life and, as a bonus, they get to see themselves through your eyes. You see, a day in the life story is more about allowing the reader to identify with you.
Cheat sheets and checklists enable you to attract new readers to your blog and converting new readers into subscribers. This cheat sheet template is designed to give the reader a decision-making pathway for hosting an event. The goal is to create a framework that leaves the reader feeling empowered